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The Beginners Guide to Social Media Advertising in 2022

Blogging

The Beginners Guide to Social Media Advertising in 2022

Have you dipped your toes into the paid social media waters? If it looked questionable to you, not to...

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7 Benefits of Social Media for Your Business

Social Media

7 Benefits of Social Media for Your Business

Does your small business really need social media? Considering that more than half of customers learn about new brands...

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3 Steps to Becoming a Blurbology Master

Blogging

3 Steps to Becoming a Blurbology Master

In the traditional sense, a blurb is a promotional description of a book, written by the author, designed to...

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Mobile-Friendly Business Optimization — Start to Finish

Business Transformation

Mobile-Friendly Business Optimization — Start to Finish

You used to call me on my cellphone (in Drake’s melodic voice) … and that was it, but now...

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How to Choose the Right Social Media Handles for Your Business

Social Media

How to Choose the Right Social Media Handles for Your Business

What’s in a name? For a business owner, everything. Your business name is often the first introduction of your...

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New In 2022: Social Media Trends & Best Practices for Small Business

Social Media

New In 2022: Social Media Trends & Best Practices for Small Business

Social media is the pinnacle of marketing — especially for small businesses. But tactics that worked yesterday might not...

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Ultimate Top 5: The 2022 SEO Trends Every Marketer Needs to Know Now

Blogging

Ultimate Top 5: The 2022 SEO Trends Every Marketer Needs to Know Now

SEO is crucial when it comes to getting discovered and reeling in customers. It’s how your business communicates with...

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4 Health and Wellness Industry Marketing Ideas to Try Now

Google Business

4 Health and Wellness Industry Marketing Ideas to Try Now

By Margie Zable Fisher Here’s some pandemic-related good news for health and wellness businesses: COVID-19 has emphasized an increase...

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Welcome to the Metaverse — How Big Tech Impacts Small Business

Local Marketing

Welcome to the Metaverse — How Big Tech Impacts Small Business

Like it or not, big tech is intertwined into our everyday lives. You most likely found this blog via...

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Social Media Holiday: 20 Post Ideas to Help You Stay Connected with Customers

Social Media

Social Media Holiday: 20 Post Ideas to Help You Stay Connected with Customers

The holidays are a busy time for small and medium businesses. Your Black Friday marketing efforts are in full...

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4 Ways to Make the Holidays Suck a Little Less This Year

Back Office

4 Ways to Make the Holidays Suck a Little Less This Year

For many folks, it’s the most wonderful time of the year. But for those of us living in reality,...

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Here’s Why You Need a Facebook Business Page

Social Media

Here’s Why You Need a Facebook Business Page

Whether you’re starting a new business or just kicking off your business’s journey into social media, a Facebook Business...

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Social Media Master: Track Metrics That Matter for Your Business

Social Media

Social Media Master: Track Metrics That Matter for Your Business

Growing your social media following can feel like a very, very … very slow game, especially for business accounts....

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YouTube’s Evolution: Terms You Need to Know About Shorts

Social Media

YouTube’s Evolution: Terms You Need to Know About Shorts

The most seasoned player in the video streaming game, YouTube, is looking to keep up with the kids, Instagram...

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Content Creation: What It Is and Why It Works for Small Businesses

Advertising

Content Creation: What It Is and Why It Works for Small Businesses

Content creator— it’s a title often used interchangeably with social media influencer. Maybe you’re thinking, “No way, not me!...

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Want to Run a Promotion? Get on the Right Channels

Local Marketing

Want to Run a Promotion? Get on the Right Channels

We’ve all been there: Stuck trying to figure out what kind of promotion to run to showcase your new...

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11 TikTok Terms Every Business Needs to Know

Social Media

11 TikTok Terms Every Business Needs to Know

Quick fire Q&A: Q1: Do you need to learn about TikTok for business? Q2: Do you have time for...

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3 Clubhouse Rooms Every Small Business Should Join

News

3 Clubhouse Rooms Every Small Business Should Join

Another social media app? I can hear your collective sighs. But hear me out: Clubhouse is one place you...

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14 Surprisingly Cheap Marketing Strategies that Cost Less Than Lunch

Advertising

14 Surprisingly Cheap Marketing Strategies that Cost Less Than Lunch

Running a small business often means working on a tight budget and a tight timeline, but there’s no reason...

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Introducing Small Biz Mix – Your Medley of News, Tips and Best Practices

Customer Relationship Management (CRM)

Introducing Small Biz Mix – Your Medley of News, Tips and Best Practices

Attention small business owners: Are you searching for a way to keep up with industry happenings or find that...

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Save On Your Startup — Launch Your Business Without Breaking the Bank

Back Office

Save On Your Startup — Launch Your Business Without Breaking the Bank

The time has come. You’ve stepped out of faith and you’re ready to launch your business. Startup costs are...

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