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Results for "instagram"

Social Media Goals Guide — Building a Plan to Support Your Business’s 2021 Vision

Branding

Social Media Goals Guide — Building a Plan to Support Your Business’s 2021 Vision

You’ve got your business running and you should be proud, but something’s missing — an equally amazing social media...

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Online Events Aren’t Just a Passing Trend — Plan & Host Your First Virtual Event

COVID-19

Online Events Aren’t Just a Passing Trend — Plan & Host Your First Virtual Event

Virtual events not your style? If your plan is to wait out the pandemic and skip them altogether, I’d...

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3 Places to Make a Splash on Small Business Saturday

Advertising

3 Places to Make a Splash on Small Business Saturday

In 2010, we recognized the first official Small Business Saturday, the little shopping day that could, sandwiched between Black...

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Take the Sting Out of Negative Social Media Feedback

Social Media

Take the Sting Out of Negative Social Media Feedback

Phew! Tensions have been running high these past few weeks, and frustrations are showing up everywhere. Your business may...

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The 5 W’s for Small Business Brand Messaging

Branding

The 5 W’s for Small Business Brand Messaging

When it comes to generating marketing ideas for a business — any business — most people start at the...

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Habits That Make Your Google My Business Listing More Effective

Google Business

Habits That Make Your Google My Business Listing More Effective

If you’re running a business, your success depends on customers finding you. Having a clean, crisp website helps, but...

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A/B Testing Your Social Media to the Top

Social Media

A/B Testing Your Social Media to the Top

Your social media presence is a precious part of your brand. Using social media can help your small business...

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Small Business Support that Doesn’t Cost a Thing

Local Marketing

Small Business Support that Doesn’t Cost a Thing

If you’re a small business owner or know someone who is, you’re aware of the time and effort needed...

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Is Your Communication Style Clicking with Your Core Customers?

Customer Relationship Management (CRM)

Is Your Communication Style Clicking with Your Core Customers?

Customers are the heart of your business, so it’s important to keep them at the core of everything you...

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Small Businesses Looking back, Moving Forward: Lessons COVID Taught Us

COVID-19

Small Businesses Looking back, Moving Forward: Lessons COVID Taught Us

The COVID-19 outbreak wreaked more havoc around the globe than anyone could have anticipated. Business owners, big and small,...

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[Podcast] Digital Marketing + Brand Vision = Business Success

Branding

[Podcast] Digital Marketing + Brand Vision = Business Success

Having a deep understanding of the core business and a well-defined brand are the keys to success for any...

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3 Easy Ways to Enhance the Digital Side of Your Business

Business Websites

3 Easy Ways to Enhance the Digital Side of Your Business

Now that you know why it’s important for brick-and-mortar businesses to think like an in-person/online hybrid, let’s dig into...

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Small Business Is in the Spotlight. Here are 4 Ways to Make Yours Shine.

COVID-19

Small Business Is in the Spotlight. Here are 4 Ways to Make Yours Shine.

Americans are showing up for small businesses like never before. As the effects of COVID-19 have crushed sales, local...

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Not Cutting Corners: How Stylists Can Stay Busy despite Temporary Closure

COVID-19

Not Cutting Corners: How Stylists Can Stay Busy despite Temporary Closure

Spas and salons have it rough right now. They can’t provide their in-person services during the COVID-19 pandemic. And...

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Reviews are Recommendations on Facebook: What It Means for Small Business

Social Media

Reviews are Recommendations on Facebook: What It Means for Small Business

1.6 billion. That’s the number of consumers around the world who follow or are connected to a small business...

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[Video] Social Media: Why You Should Pay to Play

Social Media

[Video] Social Media: Why You Should Pay to Play

Social media used to be a super accessible, free way to promote your business. Practically anyone with an account...

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Work It Out: 6 Steps to Bulking Up Your Fitness Business Brand

Branding

Work It Out: 6 Steps to Bulking Up Your Fitness Business Brand

Health club utilization recently reached a record high of 71.5 million consumers, and the fitness industry is booming. Those consumers...

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Front Lines to Front Lawns: Top 6 Veteran Landscaper Marketing Tips

Local Marketing

Front Lines to Front Lawns: Top 6 Veteran Landscaper Marketing Tips

Making the transition from soldier to civilian isn’t always easy. While a military work ethic translates well as a...

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5 Minority Business Owners Who Overcame Obstacles To Build A Brand

Branding

5 Minority Business Owners Who Overcame Obstacles To Build A Brand

Successful small business owners are experts at illusion. You’ll never see all the hard work and sleepless nights they...

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3 Yelp Horror Stories Every Business Owner Should Read

Local Marketing

3 Yelp Horror Stories Every Business Owner Should Read

Whether you like it or not, if you own a local business, it’s probably listed on Yelp. That’s because...

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Check Yourself: The Small Business Branding Checklist

Branding

Check Yourself: The Small Business Branding Checklist

For too many small business owners, their brand is little more than a business name and a logo. Running...

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