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Social Media Crisis Management [Infographic]
Marketing your business on Twitter can be something of a double-edged sword. When it's done well, it lets you connect...
Paid Search Continues to Produce
A set of studies generated by several companies (Adobe, Kenshoo, Merkle/RKG, and IgnitionOne) finds that the surge in search ad...
The Evolution of the B2C Marketer [Infographic]
"Put the customer first." "Put yourself in the customer's place." "Good service is good business." There are many, many quotes...
How to Sell Something to SMBs When They Don’t Know They Need It
Today’s sellers and other sales channels are challenged by trying to sell to small- and medium-sized businesses (SMBs) that are...
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