Is Your Company's Focus on the Bottom Line Driving Away Customers?

What is it that customers really want from the businesses they frequent? A March 2015 study by Cone and Ebiquity...

Loyalty Programs Beneficial to SMBs

These days, it seems like virtually every business has a discount or rewards program. No longer just reserved for the...

Roofing Contractors: Give Your Customers Something to Talk About with Content Marketing

When somebody calls a roofing contractor, it's usually because their roof needs repairs or replacement. I know that sounds painfully...

Different SMBs Need Different Marketing Plans

While it appears clear that different business types require different marketing solutions, local marketers often lump all small- and medium-sized...

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