Email Marketing
Are E-Newsletters Over?
Here's a quick answer: No. And in all likelihood, you as a small business owner should have one. Granted, everyone is…
Allison Sakounthong · 1 min read
Allison Sakounthong
Blog Content Manager
Allison is the Blog Content Manager at Thryv, bringing a background in journalism and over 15 years of marketing experience. She began her career as a local reporter before moving into content creation and strategy for B2B and B2C audiences. Allison has launched and managed multiple blogs for SaaS, fintech, and consulting companies, ensuring brand optimization across channels. Her strengths include research, writing, and cross-functional collaboration. She’s passionate about crafting compelling content that drives results. Outside of work, she enjoys life with her husband, their two boys, and two pets—often found camping, biking, snowboarding, or exploring parks, playgrounds, and beaches with her active family.
Latest blogs by Allison Sakounthong
Small Business Marketing
How Seasonal is the Law Profession?
Seasonality is a theme common to many businesses. Service companies like air conditioning contractors see peak business during the hot…
Allison Sakounthong · 2 min read
Social Media
The Hidden Social Media Metrics You Should Pay Attention To
In social media, there are the numbers that matter, and there are the numbers we tout. In fact, the numbers…
Allison Sakounthong · 2 min read
Social Media
4 Rules to Managing Twitter Chatter About Your Business
Social media is a two-way street. There’s the message you put out about your business, and the message that others…
Allison Sakounthong · 3 min read
Online Listings
Large Increase in Local Ad Spending by Small and Medium Businesses Forecast
Small and medium sized businesses will not be shy with advertising dollars, with local media reaping the windfall across all…
Allison Sakounthong · 1 min read
Social Media
An Unofficial (But Very Interesting) Facebook Post A/B Test
I have the unusual position of running the social presence of two brands that are similar in many ways: Superpages…
Allison Sakounthong · 3 min read
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